OUR SERVICES
BelWether Group is a one-stop contact for providing a diverse range of professionally managed services. The mix of our vast knowledge, experience and confidence lets us successfully do what we do.
Website Designing & Development
Web Designing & Development
Website designing is like painting a masterpiece. A successful website design ensures that the visitor of the site easily finds the information he came looking for. Website designing needs to be done meticulously so that the information is emotionally appealing, structurally functioning and visually pleasing. Apart from being able to satisfy the visitor, the website design should also be equally appealing to search engines so that they rank the website on top of search results. It is difficult to satisfy humans as well as search engines simultaneously, as both have different requirements with regards to the website design and content. The trick lies in being able to integrate all the requirements of website designing (along with the content) that is approved by humans, as well as by search engines.
We at BelWether design your website in a way that’s already 25% SEO compatible as soon as it is hosted on the online space. In other words, we proactively perform 25% SEO activities on your website while designing it.
Post website designing, we also list your business on ‘Google My Business’ and ‘Bing Places’ as that’s critical for the success of your business, especially for start-ups and mid-sized companies. With this, your business can be searched and reached online by loads of people looking for your product or service.
Once a website is created, it needs to be hosted on the web server so that it becomes accessible and viewable to everyone on the internet. We also assist in hosting and managing your website domain on the online space by maintaining a minimum of 99% up time rate at a reasonably low cost.
Graphics & Logo Designing
Graphics & Logo Designing
Graphics and logo designing is an art of effective silent communication. The graphics, especially the logo is very important for a brand or company as it’s the face of the business. Because the logo is associated with all business activities like letterheads for physical correspondence, all business documents like receipts, vouchers, website, advertisements etc., logo designing is one of the most important aspects for the branding of your company in today’s competitive market.
Creativity is our top priority in graphics and logo designing, and we use professional software to design custom-made graphics and logos at a low cost. The industrial sectors that we work with gives us enormous opportunities to create a variety of professional and creative graphics and logos. From ideas to creative graphics, we put in efforts at all stages to make your graphic and logo stand out from the crowd. No matter what business you have, we believe in keeping your business graphics and logo unique and custom-made.
Search Engine Optimization (SEO)
Search Engine Optimization (SEO)
On the internet marketing platform, effective Search Engine Optimization (SEO) is extremely important to rank your website higher than your competitors on search engine results pages (SERP). We at BelWether help our clients in creating an impactful presence on the online platform due to our SEO expertise. We work on various relevant tools including Google Analytics and Webmaster or Google Search Console that drastically helps in improvising the site’s organic search results performance.
Our core SEO services include: On-page and Off-page optimization, Link building, Keyword research and Activity report.
Our process consists of the following five dynamic stages:
Research and Analysis – Understanding the brand and its products or services, target markets and competition so that we can develop a robust SEO action plan that can meet your goals and objectives.
Analyzing your complete website’s existing environment, i.e., website design & structure, content & links, and formulating an in-depth action plan in terms of optimizing the keywords, content, etc.
Execution – Implementation is the key word in any business. We waste no time in successfully deploying the action plan prepared above and commence working on our strategy with immediate effect
Measurement – Regular monitoring, analyzing and reporting on the website ranking results by search engines, pertinent keywords, inbound links and other sources such as social media, etc. We use various tools and software for this to provide our partners with the best possible experience in gauging the results effortlessly and efficiently
Optimization – Ongoing link cultivation and link management, along with other SEO activities as per our strategy
With these best practices in place, your customers won’t have to search very hard to find your company, product/service or brand on the online space. Contact us to scale up your business.
Search Engine Marketing (SEM)
Search Engine Marketing (SEM)
Search Engine Marketing (SEM) has evolved to become the most reliable strategy for reaching your target market and driving the required conversions. By running relevant SEM campaigns, we at BelWether position your product or service in front of your target audience, boost your company’s exposure within your space, compel your target audience to visit your website and/or mobile application and position your product or service as the brightest solution to their problems. As a result, your revenue and profits swell which raises your Return on Investment (ROI), which is one of the most crucial factors in any business. Moreover, your company enjoys stronger branding and customer loyalty in the process.
Pay-per-click advertising (PPC)
Pay-per-click advertising (PPC)
Pay-per-click advertising (PPC) is one of the best ways to get laser targeted traffic to your website. With this strategy, greater number of conversions for your business are highly likely. Many companies face the problem of reaching targeted visitors to visit their website, however our expertise aids our clients/partners in procuring the maximum benefit from PPC advertising techniques.
Pay-per-click advertising is a very effective way to get your brand and services in front of prospective customers and ensures that you only have to pay as per the number of clicks and visits to your website. Our PPC campaign management team can manage your Google Adwords, Facebook advertising, YouTube advertising, and other PPC efforts to provide premium results.
PPC advertising also enables you to achieve prompt results in terms of lead generation and improve your ROI and conversion rate when potential customers search for your business related products or services.
Social Media Management & Marketing (SMM)
Social Media Management & Marketing (SMM)
Social media management and marketing are extremely important for most of the businesses since social media is the most widely used form of communication and business networking in today’s world. Generating brand awareness and conversions by way of Social Media Management and Marketing can be unimaginable as your target audience can be easily and instantly reached and notified regarding your company’s products or services. It broadens the possibility of creating long-term and fruitful business relationships with your clients, customers and business partners.
We at BelWether Group apply excellent techniques and tricks while implementing social media management strategies and social media marketing campaigns to enhance the brand’s presence on all major social media channels so that our partners /clients meet or exceed their required business goals and objectives.
Contact us to boost your social media presence towards profitability.